MODERN MARKETING

Methods of Execution

Cost efficient. Expert strategy. Hands-on execution. We have the method and the might. Our seasoned strategists and dedicated team work together to bring your vision to life, with clear, measurable outcomes every month.

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Method 1: Execution Only

Description:

Hands-on marketing support focused purely on execution—alignment to your existing plan: content, site updates, email, and assets—so deliverables actually ship.

Intended for:

Teams with a clear strategy who need extra hands to ship.

Up to 5 weeks Up to 20 hours/month
What’s included:
  • Implementation aligned to your strategy (content, web updates, email, assets)
  • Project management to coordinate workflow and deadlines
  • Typical scope per 5-week sprint:
    • Up to 1 website update (Webflow/WordPress/Wix/Squarespace)
    • 1 email campaign/newsletter
    • Google Business Profile tune-up (if applicable): categories, services, NAP, hours, photos, UTM on site link
    • 4 static social posts
    • 2 print/digital one-pagers
    • 1 copy project (newsletter/blog)
    • 3 digital ad assets
    • Basic SEO pass on client-provided content
What’s not included:
  • Advanced CRM/automation
  • Paid media budget/ad spend
  • Physical production/fabrication
  • Long-term hosting/maintenance

Method 2: Strategy & Execution

Description:

A focused 5-week engagement: we co-craft a short-term strategy and execute the highest-priority deliverables so there’s real-world traction without a long commitment.

Intended for:

Teams that need clear direction + fast output for a campaign or launch.

Up to 5 weeks Up to 40 hours/month
What’s included:
  • Strategy (weeks 1–2)
    • TED 30-Day Strategy: goals, audience insights, competitive & SWOT, channel plan
    • Campaign brief
  • Execution (weeks 2–5)
    • Website communication (information design in Webflow/WP/Wix/Squarespace)
    • SEO
    • UX
    • Up to 2 landing pages
    • Lead-capture form/survey setup
    • One email initiative—up to 3 emails and 3 templates
  • Measurement & hygiene
    • Google Search Console setup + indexing checks
    • Google Business Profile tune-up (if applicable)
For best results, consider continuing monthly.

Method 3: Fractional Leadership

Description:

Senior-level leadership without the full-time hire. We set direction, own measurable outcomes, and run the engine with your team.

Intended for:

Small businesses needing executive-level strategy + a build team.

Minimum 3–month agreement Up to 60 hours/month
What’s included:
  • Leadership
    • Full strategic oversight aligned to business goals
    • Market Research
    • Marketing Plan
    • TED Blueprint™ if you lack a current brand strategy
    • Roadmap—timeline, goals, channels, phases
  • Execution engine
    • Website builds/updates
    • SEO & UX
    • Voice search optimization
    • landing pages
    • Email marketing
    • Digital & print assets
    • social media & content strategy
    • Influencer outreach
    • Google/Amazon Ads support (on request)
  • Measurement
    • Search Console: setup + monthly monitoring + issue remediation
    • Google Business Profile optimization (if applicable); optional monthly posts/updates
    • GA4 + UTM
  • Cadence
    • Monthly leadership & reporting (bi-weekly on request)

Add-ons (À la carte or Monthly)

Tightly scoped, plug-in services to support your method.

Website Build (Webflow)

Strategic layout, content structure, responsive execution, and a basic SEO pass (meta/alt/titles). No e-commerce in base scope.

Design + BuildUpdate retainers available

SEO Audit & Implementation

Keyword research, on-page SEO, and content implementation directly in platform.

Research + On-pagePlatform implementation

Voice Search Optimization

Conversational keywords, FAQ schema, structured data, “near me” optimizations; integrates with Google Assistant, Siri, Alexa.

Schema + NLPLocal discovery

GA4 Setup & Integration

Account setup, property linking, event tracking, and reporting framework.

DashboardsUTM strategy

Email Campaigns & Platform Setup

Platform setup, templates design, 2+ campaigns, analytics.

ESP onboardingTemplates + sends

Basic PPC / Google Ads & Amazon Ads

Setup, targeting, ad copy, creative coordination (as needed), and UTM tracking.

Setup + LaunchOptimization options

Social Media Strategy & Execution

Plan + agile-only post creation (graphics & captions), 8 scheduled posts, analytics (up to 3 platforms).

Content systemAnalytics

TikTok Filter (Effect) Development

Clean branded overlay/effect: House with light animation. (No heavy/advanced effects in base scope.)

Light AR overlayBrand themes

Digital Video Advertising Creative & Campaign Setup

Streaming video creative + campaign setup for YouTube, Hulu, Roku, Amazon Prime Video. Optional management.

Script + StoryboardAccount setup + targeting

Ready to Execute?

Pick a method, add what you need, and we’ll execute.

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